Louder Than Life has something for everyone!

NEW in 2022, you will never know what you’re going to get at Headbangers Hall! Stop by to check out special appearances by Jose “Metal Ambassador” Mangin of Sirius XM, treats and eats by Chef Chris Santos, and surprise celebrity bartenders! Get your hands on Whiskeys by Slipknot, Metallica, ZZ Top, Gwar and Beartooth, as well as Iron Maiden craft brews.

That Space Zebra Show

Fans from around the world can also tune in to “That Space Zebra Show” hosted on DWPresents Twitch channel (https://www.twitch.tv/dwpresents) throughout the Louder Than Life weekend for an immersive backstage experience every day of the festival, featuring artist interviews and exclusive, behind-the-scenes action, as well as streaming of the DWPresents Stage performances. Tune in and follow the channel to be able to ask your favorite artists your dying questions! The backstage experience will be hosted by cast members from “That Space Zebra Show” and “The Power Hour.” Exact performances and stream times will be announced the week of the festival.

Since launching in June 2021, DWPresents Twitch channel has broadcasted over 879 hours, brought in 15.7 million live views, 7.21 million unique views, and viewers have consumed 75.7 million minutes of content.

The Kroger Big Bourbon Bar

No time to explore the bourbon trail? It’s coming straight to Bourbon & Beyond, where you can enjoy a sip of Kentucky’s finest. Bourbon expert Chris Blandford has expertly curated an extensive lineup of bourbons and designed specialty cocktails for fans, friends and family. Choose from a wide selection of spirit-forward and refreshing cocktails served up on demand by hometown mixologists. Participating bourbons include Angel’s Envy, Bardstown, Boone’s Bourbon, Brother’s Bond, Bulleit, Calumet Farm, Elijah Craig, Four Roses, George Dickel, Huber’s Starlight Distillery, Jack Daniel’s, Jefferson’s, Kentucky Peerless, Larceny Bourbon, Legent, Maker’s 46, Michter’s, Middle West Spirits, Nelson’s GreenBrier, Old Forester, Rabbit Hole, Red Line, Resilient, StoneHammer, Uncle Nearest, Wilderness Trail, & Wild Turkey.

Jack Daniel’s Char House

Jack Daniel’s is the maker of the world-famous Jack Daniel’s Old No. 7 Tennessee Whiskey, Gentleman Jack Rare Tennessee Whiskey, Jack Daniel’s Single Barrel Tennessee Whiskey, Jack Daniel’s Tennessee Rye, Jack Daniel’s Tennessee Honey, Jack Daniel’s Tennessee Fire, Jack Daniel’s Sinatra Select and Jack Daniel’s Country Cocktails. Stop by the Char House to get your relaxation or visit Jack’s Sports Bar and never miss a game!

Budweiser Macro Bar

Budweiser is proud to partner with Louder Than Life as they continue to provide crisp, cool refreshments and lasting memories through music. This year they are happy to have their very own Macro Bar facing the main stage where fans can enjoy an ice cold beer, and try some products. Budweiser looks forward to seeing you all there!

THE MUSIC EXPERIENCE

The Music Experience presented by AmericanMusical.com is celebrating its back at Louder Than Life bringing you some of today’s most popular guitars to play and jam on. Come check out the gear the artists are playing on stage from Martin Guitar, Gibson, Breedlove, Guild, Luna and a whole lot more. There will be daily contest, free giveaways, selfie station and some amazing guitar art from RonzWorld to check out. Make sure you stop by The Music Experience.

HEAVY TIKI BAR

PRESENTED BY JIM BEAM

Fans can release their inner Jim Beam and say “aloha” to your Louder Than Life weekend with a stop at the must-visit destination bar on-site. Fans can escape from the heat and cool off with custom creations of frozen drinks and specialty island cocktails.

The Blackened Bar

The Whiskey Bar presented by BLACKENED American Whiskey is a DWP must-do! Our partners at BLACKENED hand-crafted a super-premium blend of straight bourbons & ryes, which is finished in black brand casks and sonically enhanced to extract more flavor from the casks, a process dubbed BLACK NOISE™. Created by the late, legendary Master Distiller Dave Pickerell and the almighty Metallica, BLACKENED is now overseen by Master Distiller & Blender Rob Dietrich who guards Dave’s recipe and is responsible for the sourcing, blending, and finishing to bring us this award-winning, 90-proof American whiskey. Electrify your tastebuds with carefully crafted cocktails at this exclusive DWP experience.

Highland Wine Garden

Sip into the sunset, enjoy watercolor skies and ease into the night at the Highland Grounds Wine Garden. Whether you’re bold and sturdy or fruity and nutty our locally sourced, premier and premium wines will bring you let you decant your senses as your cheers through the weekend.

RONZWORLD

The two passions of art and music have been brought together by award winning artist Ron Williams and are coming to Louder Than Life. Ron will teach you how to create your very own Rock Star Portrait, through his unique process that allows anyone, regardless of artistic ability, to achieve an amazing painting. Join him for a 90 minute art class and unleash your inner Picasso on Louder Than Life! Space is limited… SIGN UP NOW!

Ronz World is also bringing their festival-famous guitars again to this year’s Louder Than Life. Each guitar is hand painted and custom designed by award-winning artist Ron Williams. Visit their tent to purchase Ron’s guitars and be sure to pick up one of his Louder Than Life miniature replica guitars. Snag your mini NOW!

Fxck Cancer

Fxck Cancer’s mission is to fight cancer by raising awareness and education about early cancer detection and prevention, ultimately putting an end to late-stage cancer diagnosis. Through their Dyin 2 Live Dreams program, we look to enrich the lives of those fighting cancer by offering them a VIP experience that we hope will bring joy, inspiration, and courage. In doing this, we hope we can help give the cancer fighter a chance to forget, even if it’s only for a day, what they are going through. For more information please visit www.fxckcancer.org.

Fxck Cancer and Dyin 2 Live Dreams are programs of the F C Cancer Foundation, a 501c3 nonprofit organization. #TogetherWeFight #FxckCancer

TWLOHA

You can stop by the To Write Love on Her Arms tent to share something you need to say or find something you need to hear. Check out our merch, learn how to get connected to local mental health resources, and be reminded that hope and help are real. Your story matters here.

Knob Creek

Basil Hayden’s and Knob Creek are proud to partner with Louder Than Life as they provide refreshing drinks and true southern comfort in this year’s side-by-side activations. With a bar, showstopper décor, and aperitifs – come by to enjoy beautifully crafted cocktails that will perfectly complement the weekend.

Jefferson’s

This year, Jefferson’s brings curiosity and innovation to the bourbon whiskey space at Louder Than Life. Join the expedition with refreshing cocktails and breezy relaxation at their nautical-inspired activation.

Boone’s Bourbon

Expect the unexpected and escape from the crowds when you step into our very own drinking den that’s serious about cocktails. Tell any of our down-home deft bartenders what kind of flavors you fancy and they’ll make you a custom creation unlike any other. While of course we feature the classics, don’t pass by our long list of spirits or seasonal house cocktails that changes by the day without missing a beat.

Mortus Viventi

We started Mortus Viventi to fight for the rights of musicians by invoking change within the music industry. As music advocates we reinvest all proceeds towards helping local musicians and hope to one day open our own music venue. We are very excited to debut 10 unique tarot card designs in one of the largest gothic retail activations ever seen at Louder Than Life this September. Once you step into our world prepare to forget everything you know about your past, present, and future at our occult tarot reading booth.

Pegasus Distilled Experience

Take a Kentucky Bourbon Trail Tour with Pegasus – We’re open and have exciting tours to offer! Pegasus is an official transportation partner provider for the Louder Than Life and Kentucky Bourbon Trail ®

Tito’s Handmade Vodka VIP Airstream

Tito’s Handmade Vodka started with a dream to make a vodka so smooth you could drink it straight. Now, they’re celebrating 25 years of doing just that by thanking the folks who believed in their story. Celebrate and raise a glass to 25 years of Tito’s! Distilled & Bottled in Austin Texas. Crafted to be savored responsibly.

2023 PASSES ON SALE NOW

Louder Than Life has something for everyone!

Check out our award-winning festival experiences BELOW.

Headbangers Hall

That Space Zebra Show

The Kroger Big Bourbon Bar

Jack Daniel’s Char House

Budweiser Macro Bar

THE MUSIC EXPERIENCE

HEAVY TIKI BAR

PRESENTED BY JIM BEAM

The Blackened Bar

Highland Wine Garden

RONZWORLD

Fxck Cancer

TWLOHA

Knob Creek

Jefferson’s

Boone’s Bourbon

Mortus Viventi

Pegasus Distilled Experience

Tito’s Handmade Vodka VIP Airstream

Headbangers Hall

That Space Zebra Show

The Kroger Big Bourbon Bar

Jack Daniel’s Char House

Budweiser Macro Bar

THE MUSIC EXPERIENCE

HEAVY TIKI BAR

PRESENTED BY JIM BEAM

The Blackened Bar

Highland Wine Garden

RONZWORLD

Fxck Cancer

TWLOHA

Knob Creek

Jefferson’s

Boone’s Bourbon

Mortus Viventi

Pegasus Distilled Experience

Tito’s Handmade Vodka VIP Airstream

LOUDER THAN LIFE RETURNS IN